Travel Frustrations Dip... Except over Costs
Access America's Traveler Frustration Index shows frustration with airlines down but concern over overall prices up
Richmond, Va., October 2, 2008 - The quarterly barometer that tracks traveler
frustrations with such headaches as cost, safety and service found movement in
both directions during the past summer. While frustrations with rising gas
prices fueled a spike in concern about overall travel costs to their highest
levels in the past year, travelers registered more resignation over the hassles
associated with airline travel. Overall, the quarter's frustration index stood
at 55.1 percent, dipping 2.4 points since March but still above the 53.9 point
level reported last summer.
The latest Access America's Traveler Frustration Index conducted in August
and released today reported that Americans' frustration with gas prices was 8
percentage points higher than during the same three months in 2007, peaking this
past spring at 88 percent. The survey found a similar boost in frustration
levels over the cost of airline, cruise line and train tickets, up 7 points year
over year. Frustration with hotel prices checked in at 49 percent, an increase
of five points over 2007 levels.
Despite these concerns over rising costs, Americans reported less frustration
with airline and airport service. Frustration levels declined five points since
August 2007, now registering at 49 percent.
"Despite a summertime dip in gas prices, we're seeing a continued climb in
frustrations over the cost of travel," said Mark Cipolletti, vice president for
Access America. "The good news for the travel industry is that lower frustration
levels in other categories, airline travel in particular, are moderating the
spike in concerns over travel and lodging costs. But while the trend line in
overall frustrations is encouraging, it's small comfort in the knowledge that
more than one out of every two Americans is frustrated with various aspects of
travel."
The Traveler Frustration Index is created using a series of quarterly polls
by Ipsos Public Affairs, a leading global research firm. Results of the
aggregated index over the past five quarters follows:

Topping the list of frustrations is the cost of gas (86%), followed by the
cost of airline, cruise or train tickets (55%), airline/airport service (49%)
and the cost of lodging and/or other attractions (49%).
Many Americans report feeling frustrated when it comes to "illness or injury"
which causes a cancellation (37%), homeland security/safety (37%), labor actions
(33%), "the weather" (28%), service by other travel suppliers (27%) and
difficulty booking trips (21%).
When asked an open ended question about the most frustrating aspect of travel
in the last couple of months, one in three (31%) cited gas prices, while others
report being most frustrated by issues related to traffic (18%), delays/timing
(6%), airport/airline (6%) and security (4%).
The index also allows for comparisons among various demographic groups. For
example, leisure travelers (55.2) are more frustrated than are business
travelers (52.9). Women (57) are significantly more frustrated with traveling
than are men (53.2) on the whole.
Other specific findings of note:
- Women (61%) are considerably more likely than men (50%) to be frustrated
with the cost of airline, cruise or train tickets. Similarly, women (26%)
are more likely than men (17%) to be frustrated with difficulty booking
their trip.
- Younger Americans (52%), aged 18 to 34, and middle-aged Americans (52%),
aged 35 to 54, are more likely than older Americans (42%), aged 55+, to be
frustrated with the cost of lodging and/or attractions. Younger Americans
(60%) are also more likely than their older counterparts (53%) to be
frustrated with the cost of airline, cruise and train tickets. Older
individuals (40%) are more likely than younger ones (35%) to be frustrated
with homeland security. Booking trips also causes more older people (26%)
grief than younger Americans (19%).
- Interestingly, few regional differences exist. However, those living in
the Northeast (33%) are more likely than those in the South (29%), West
(28%), and the Midwest (22%) to be frustrated by the weather while
traveling.
* * *
About the survey:
These are some of the findings of an Ipsos poll conducted Aug. 11-19, 2008. For
the survey, a nationally representative sample of 2,006 Americans (including
1,025 recent travelers) was interviewed by telephone via Ipsos' U.S. Telephone
Express omnibus. With a sample of this size, the results are considered accurate
within ±2.2 percentage points (3.1% for recent travelers), 19 times out of 20,
of what they would have been had the entire population of adults in the U.S.
been polled. The margin of error will be larger within regions and for other
sub-groupings of the survey population. These data was weighted to ensure the
sample's regional and age/gender composition reflects that of the actual U.S.
population according to data from the U.S. Census Bureau.
About Access America:
Access America is the consumer travel insurance brand of Mondial Assistance.
Access America travel insurance and assistance products are purchased by
millions of travelers each year, through leading travel suppliers including
resorts, airlines, travel agents and more. Access America and Mondial Assistance
are part of the Allianz (NYSE: AZ) family of companies. Visit
www.accessamerica.com.
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